HSBC hires first global CMO

The Hong Kong Shanghai Bank (HSBC) has hired John McDonald, group chief marketing officer at UBS, as its first global chief marketing officer. McDonald, who will join the business on October 1, will ...

HSBC names first global CMO

HSBC has appointed John McDonald (pictured) as its first-ever chief marketing officer, effective 1 October 2025, in a move to unify its brand and marketing functions across its core businesses.